{"id":7357,"date":"2025-11-30T20:22:17","date_gmt":"2025-11-30T18:22:17","guid":{"rendered":"https:\/\/tragento.com\/?p=7357"},"modified":"2025-11-30T20:22:17","modified_gmt":"2025-11-30T18:22:17","slug":"booking-com-stellt-10-trends-vor-die-den-erfolg-in-der-reise-und-beherbergungsbranche-im-jahr-2026-pragen-werden","status":"publish","type":"post","link":"https:\/\/tragento.com\/de\/booking-com-otkriva-10-trendova-koji-ce-oblikovati-putovanja-i-uspjeh-smjestaja-u-2026\/","title":{"rendered":"Booking.com stellt 10 Trends vor, die den Erfolg in der Reise- und Beherbergungsbranche im Jahr 2026 pr\u00e4gen werden."},"content":{"rendered":"<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.booking.com\/articles\/2026-travel-predictions.html\">Booking.com<\/a> stellte die Ergebnisse seiner gro\u00df angelegten weltweiten Studie vor, an der mehr als 29.000 Passagiere aus 33 L\u00e4ndern teilnahmen, und gab bekannt, dass <strong>10 wichtige Trends<\/strong> was sich auf den Reiseverkehr auswirken wird \u2013 aber auch darauf, wie sich Beherbergungsbetriebe anpassen m\u00fcssen, um im Jahr 2026 wettbewerbsf\u00e4hig zu bleiben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die wichtigste Erkenntnis der Studie: <strong>Reisen wird pers\u00f6nlicher denn je.<\/strong>, und die G\u00e4ste suchen nach Erlebnissen, die ihren Interessen, ihrem Stil und ihren Werten entsprechen.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-bijeg-u-romanticne-i-fantasticne-svjetove\"><strong>1. Tauche ein in romantische und fantastische Welten<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Reisende w\u00fcnschen sich Reiseziele, die an Romane, Spiele und Fantasiewelten erinnern.<br><strong>71 %<\/strong> Sie m\u00f6chten Orte besuchen, die von Romantik und Fantasie inspiriert sind, und mehr als die H\u00e4lfte tr\u00e4umt von einer Reise, die auf ihrem Lieblingsspiel oder ihrer Lieblingsgeschichte basiert.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-tehnoloski-domovi-i-robotski-domacini\"><strong>2. Technologische Wohnr\u00e4ume und Roboter-Gastgeber<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2026 ist das Jahr der technologischen Anpassung.<\/strong><br>Reisende w\u00fcnschen sich Smart Homes, automatisierte Abl\u00e4ufe und \u2013 \u00fcberraschenderweise \u2013 Roboter als Gastgeber.<br><strong>77 %<\/strong> Sie w\u00fcrden ganz selbstverst\u00e4ndlich Unterk\u00fcnfte mithilfe von Robotik und intelligenten Ger\u00e4ten buchen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-putovanja-koja-testiraju-odnose\"><strong>3. Reisen, die Beziehungen auf die Probe stellen<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es wird ein Anstieg von Reisen zu abgelegenen Zielen und anspruchsvollen Reisen erwartet \u2013 mit eingeschr\u00e4nkter Internetverbindung, geringeren Budgets und Sprachbarrieren.<br>Reisende m\u00f6chten herausfinden, wie gut sie mit ihren Partnern, Freunden oder Kollegen harmonieren.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-gurmanski-suveniri-umjesto-magneta\"><strong>4. Feinschmecker-Souvenirs statt Magneten<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Anstelle von traditionellen Souvenirs kaufen die G\u00e4ste zunehmend lokale Spezialit\u00e4ten, Designer-K\u00fcchenutensilien und Lebensmittel, um sie mit nach Hause zu nehmen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-road-trip-u-drustvenoj-verziji\"><strong>5. Roadtrip in der \u201eSocial\u201c-Version<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es ist Zeit, erwachsen zu werden <strong>Mitfahrgelegenheiten<\/strong>.<br>Reisende w\u00fcnschen sich Flexibilit\u00e4t, Spontaneit\u00e4t und neue Bekanntschaften \u2013 sogar <strong>84 %<\/strong> Sie sind bereit, sich w\u00e4hrend der Reise ein Auto zu teilen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-6-putovanja-vodena-astrologijom\"><strong>6. Von der Astrologie geleitete Reisen<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Astrologie-Apps und spirituelle Ratschl\u00e4ge werden zunehmend Teil des Planungsprozesses.<br>Fast die H\u00e4lfte der Reisenden w\u00e4hlt oder \u00e4ndert ihre Reiseziele entsprechend dem Horoskop oder den Mondphasen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-7-glow-cations-putovanja-posvecena-kozi-i-wellnessu\"><strong>7. \u201cGlow-cations\u201d: Urlaub, der ganz im Zeichen von Hautpflege und Wellness steht<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Im Jahr 2026 entwickelt sich der Wellness-Bereich in Richtung personalisierter Sch\u00f6nheitsprogramme.<br>Reisende legen zunehmend Wert auf Zimmer mit tagesrhythmusgerechter Beleuchtung, Bewegungsanalyse sowie individuell abgestimmte Fitness- und Hautpflegebehandlungen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-8-tiha-i-prirodna-iskustva\"><strong>8. Ruhige und naturnahe Erlebnisse<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Die G\u00e4ste suchen nach Unterk\u00fcnften, die Ruhe, Kontakt zur Natur und Aktivit\u00e4ten wie das Sammeln von Kr\u00e4utern, Vogelbeobachtung oder Angeln bieten.<br>Die Natur wird zur wichtigsten Motivation f\u00fcr Reisen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-9-nostalgija-i-povratak-korijenima\"><strong>9. Nostalgie und die R\u00fcckkehr zu den eigenen Wurzeln<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Reisende m\u00f6chten mit ihren Familien Orte besuchen, die bleibende Erinnerungen schaffen, alte Fotos nachstellen oder Orte besuchen, die mit ihrer eigenen Geschichte verbunden sind.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-10-osobne-mini-proslave-i-spontana-putovanja\"><strong>10. Kleine pers\u00f6nliche Feierlichkeiten und spontane Ausfl\u00fcge<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es braucht gar keinen Grund mehr, um zu verreisen \u2013 sei es eine neue Frisur, eine neue Lebensphase oder einfach das Gef\u00fchl, dass man \u201csich einen Urlaub verdient hat\u201d.<br>Spontane Reisen und Last-Minute-Buchungen werden weiter zunehmen.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\"><\/h2>\n\n\n\n<p class=\"is-style-success wp-block-paragraph\">Booking.com kommt zu folgendem Schluss: <a href=\"https:\/\/tragento.com\/de\/kategorie\/tourismusbranche\/kurzzeitvermietung\/\"><strong>2026 ist das Jahr der Authentizit\u00e4t und der pers\u00f6nlichen Erlebnisse.<\/strong>,<\/a> Und Immobilien, die sich im Laufe der Zeit anpassen, werden zu den gr\u00f6\u00dften Gewinnern geh\u00f6ren.<\/p>","protected":false},"excerpt":{"rendered":"<p>Booking.com je predstavio rezultate svoje velike globalne studije, koja obuhva\u0107a vi\u0161e od 29.000 putnika iz 33 zemlje, i otkrio 10 klju\u010dnih trendova koji \u0107e utjecati na putovanja \u2013 ali i na to kako \u0107e se smje\u0161tajni objekti trebati prilagoditi kako bi ostali konkurentni u 2026&#8230;.<\/p>","protected":false},"author":2,"featured_media":7358,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[157,166,81,106,143,89],"tags":[194,173,77],"class_list":["post-7357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dmc","category-kratkorocni-najam","category-osvrti","category-touroperatori","category-turistickaindustrija","category-vijesti","tag-booking-com","tag-kratkorocni-najam","tag-trendovi-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Booking.com otkriva 10 trendova za putovanja 2026. - Tragento<\/title>\n<meta name=\"description\" content=\"Otkrijte 10 trendova koje Booking.com predvi\u0111a za putovanja i smje\u0161taj u 2026. godini. 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