{"id":11681,"date":"2026-06-30T15:24:02","date_gmt":"2026-06-30T13:24:02","guid":{"rendered":"https:\/\/tragento.com\/?p=9791"},"modified":"2026-06-30T15:24:02","modified_gmt":"2026-06-30T13:24:02","slug":"mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija","status":"publish","type":"post","link":"https:\/\/tragento.com\/de\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\/","title":{"rendered":"Die MICE-Branche \u00fcbertrifft die Rekorde von 2019 \u2013 Asien f\u00fchrt eine Welle neuer Buchungen an"},"content":{"rendered":"<p class=\"is-style-info wp-block-paragraph\">Dugoro\u010dno planiranje poslovnih doga\u0111anja do\u017eivljava procvat. Organizatori \u0161alju sve ve\u0107i broj zahtjeva za projekte koji \u0107e se realizirati tek za godinu dana ili kasnije.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Iako inflacija, geopoliti\u010dke napetosti i logisti\u010dki izazovi u zra\u010dnom prometu i dalje stvaraju pritisak na operativno poslovanje, globalno tr\u017ei\u0161te poslovnih putovanja i sastanaka pokazuje iznimnu otpornost. Najnoviji podaci pokazuju kako tvrtke vi\u0161e ne promatraju<a href=\"https:\/\/tragento.com\/de\/kategorie\/tourismusbranche\/mice-kompanije\/\" type=\"category\" id=\"42\"> MICE segment<\/a> kao tro\u0161ak. Sada ga do\u017eivljavaju kao nu\u017eno ulaganje u razvoj i inovacije. Kao rezultat toga, do\u0161lo je do osjetnog skoka u dugoro\u010dnom planiranju.<\/p>\n\n\n\n<h2 id=\"h-tvrtke-se-okrecu-dugorocnom-planiranju\" class=\"wp-block-heading\">Tvrtke se okre\u0107u dugoro\u010dnom planiranju<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Najve\u0107i fokus industrije trenutno je usmjeren na doga\u0111anja koja se planiraju za period dalji od 12 mjeseci. Broj poslanih zahtjeva za ponudama (RFP) u ovom segmentu sko\u010dio je na \u010dak 122% u usporedbi s pretpandemijskom 2019. godinom. To je jasan pokazatelj povjerenja u stabilnost tr\u017ei\u0161ta. Kada se u obzir uzmu sva budu\u0107a doga\u0111anja, ukupna RFP aktivnost dr\u017ei se na stabilnih 101% u odnosu na baznu godinu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S druge strane, realizirana hotelska no\u0107enja unutar grupnih aran\u017emana jo\u0161 uvijek blago kaskaju za potpunim oporavkom. Ona se dr\u017ee na prosje\u010dnih 92% pretpandemijskih rezultata. Taj nesrazmjer izme\u0111u trenutne realizacije i budu\u0107ih planova sugerira da se organizatori jo\u0161 uvijek bore s kratkoro\u010dnim operativnim izazovima i tro\u0161kovima. No ipak bez ustru\u010davanja osiguravaju kapacitete za budu\u0107nost.<\/p>\n\n\n\n<h2 id=\"h-regionalne-razlike-i-dominacija-azije\" class=\"wp-block-heading\">Regionalne razlike i dominacija Azije<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pogled na regionalna tr\u017ei\u0161ta otkriva da oporavak ne te\u010de istim tempom. Iako sve regije bilje\u017ee povratak iznad razina iz 2019. godine. U slanju zahtjeva za budu\u0107a doga\u0111anja uvjerljivo predvodi <a href=\"https:\/\/tragento.com\/de\/kategorie\/reiseziele\/\" type=\"category\" id=\"1\">azijsko-pacifi\u010dka regija <\/a>koja je dosegnula 131% nekada\u0161njih brojki. Slijede je Sjeverna Amerika sa 124%. Tako\u0111er je tu i Zapadna Europa sa 120%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kada je rije\u010d o neposrednoj realizaciji i popunjenosti hotelskih kapaciteta kroz grupna no\u0107enja, situacija je obrnuta. Tu su najja\u010di rezultat ostvarile Sjeverna i Latinska Amerika. U tim regijama su grupna no\u0107enja u prvom tromjese\u010dju dosegnula 96% razine iz 2019. godine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prema analizama ku\u0107e<a href=\"https:\/\/www.oxfordeconomics.com\/\"> Oxford Economics<\/a>, globalno gospodarstvo za sada uspje\u0161no izbjegava dublju recesiju unato\u010d nestabilnostima na Bliskom istoku i poreme\u0107ajima u transportnim lancima. Ipak, analiti\u010dari upozoravaju da bi eventualne eskalacije mogle izravno utjecati na sigurnost i zra\u010dne mre\u017ee. U MICE sektoru to uvijek ostavlja prostor za oprez prilikom dono\u0161enja kona\u010dnih prora\u010dunskih odluka.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Dugoro\u010dno planiranje poslovnih doga\u0111anja do\u017eivljava procvat. Organizatori \u0161alju sve ve\u0107i broj zahtjeva za projekte koji \u0107e se realizirati tek za godinu dana ili kasnije. Iako inflacija, geopoliti\u010dke napetosti i logisti\u010dki izazovi u zra\u010dnom prometu i dalje stvaraju pritisak na operativno poslovanje, globalno tr\u017ei\u0161te poslovnih putovanja&#8230;<\/p>","protected":false},"author":2,"featured_media":11713,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101,143,89],"tags":[159,339,77],"class_list":["post-11681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mice-kompanije","category-turistickaindustrija","category-vijesti","tag-mice","tag-poslovni-rezultati","tag-trendovi-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MICE sektor nadma\u0161io rekorde iz 2019. godine - Tragento<\/title>\n<meta name=\"description\" content=\"MICE sektor nadma\u0161io rekorde iz 2019. godine, s porastom dugoro\u010dnih planova za poslovna doga\u0111anja i novim rezervacijama.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tragento.com\/de\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MICE sektor nadma\u0161io rekorde iz 2019. godine, Azija predvodi val novih rezervacija\" \/>\n<meta property=\"og:description\" content=\"MICE sektor nadma\u0161io rekorde iz 2019. godine, s porastom dugoro\u010dnih planova za poslovna doga\u0111anja i novim rezervacijama.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tragento.com\/de\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\/\" \/>\n<meta property=\"og:site_name\" content=\"Tragento\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-30T13:24:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tragento.com\/wp-content\/uploads\/2026\/06\/rear-view-of-audience-in-the-conference-hall-or-se-2024-10-20-22-45-02-utc-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"stipan.spaija\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"stipan.spaija\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/\"},\"author\":{\"name\":\"stipan.spaija\",\"@id\":\"https:\\\/\\\/tragento.com\\\/#\\\/schema\\\/person\\\/976de7381c0ffe1f2d445d330d7ce3ae\"},\"headline\":\"MICE sektor nadma\u0161io rekorde iz 2019. godine, Azija predvodi val novih rezervacija\",\"datePublished\":\"2026-06-30T13:24:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/\"},\"wordCount\":413,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tragento.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/rear-view-of-audience-in-the-conference-hall-or-se-2024-10-20-22-45-02-utc-scaled-1.jpg\",\"keywords\":[\"mice\",\"poslovni rezultati\",\"trendovi 2026\"],\"articleSection\":[\"MICE\",\"Turisti\u010dka industrija\",\"Vijesti\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/\",\"url\":\"https:\\\/\\\/tragento.com\\\/mice-sektor-nadmasio-rekorde-iz-2019-godine-azija-predvodi-val-novih-rezervacija\\\/\",\"name\":\"MICE sektor nadma\u0161io rekorde iz 2019. godine - 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